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A marketing agency that builds custom automation for your ads, SEO / GEO / AEO, articles and tracking. Our team designs it, oversees it and is accountable for the results.

  • Discovery
  • Audit
  • Collaboration
  • Conversion

Three workstreams, built around your business and overseen by our team.

Each one has a specialist from our team behind it, working inside the accounts you already own. Automation handles the repetitive work; people make the calls. Click a workstream to see an example action.

How we run your marketingExample activity · click a workstream
conversiontrip
+ your team
Paid media
  • Google Ads
  • Meta
  • LinkedInMicrosoft AdsXTikTok
SEO / GEO / AEO & articles
  • Search Console
  • Your website
Measurement
  • GA4Mixpanel
  • Meta CAPICleverTap
  • ShopifyHubSpot
Automation
24/7
Years experience
6+
Projects done
100+
Account ownership
100%
  • Google Ads
  • Meta
  • TikTok
  • LinkedIn
  • Microsoft Ads
  • GA4
  • Shopify
  • HubSpot
  • Search Console
  • BigQuery

We learn your business first. Then we build the system that runs it.

Every engagement starts with a conversation with our team, not a software sign-up. We dig into your goals, your numbers and the accounts you run today, then design and build an automated system around how your business actually sells. Once it is live, we run it, watch it and report back on what changed and why.

  • Understand your goals, margins, funnel and where budget is leaking, on a call with our strategists.
  • Build custom tracking, automations and campaigns, set up inside accounts you own.
  • Oversee the automation day to day, with our team making the calls and your approval on anything significant.
conversiontrip How an engagement runs
  1. Discovery callWe talk through your goals, margins, funnel and the accounts you run today.You + our strategist
  2. Audit and planWe find tracking gaps, wasted spend and missed opportunities, then propose a system designed for your business.You approve the plan
  3. BuildWe set up the tracking, automations and campaigns inside your own ad, analytics and site accounts.Our team
  4. Run and reportYour automation runs around the clock. Our team oversees it, makes the judgment calls and reports what changed and why.Our team, backed by automation

What we do inside your accounts

Every change is logged with the reason, and every change can be reversed. Automation does the repetitive work, our specialists make the decisions, and you stay in control.

Every conversion counted, not half of them

Automation is only as good as the data it steers by. We start with measurement: server-side tracking, conversion APIs and first-party data. Your ad platforms, your automation and our team then see every conversion.

  • Server-side GTM, Meta CAPI, TikTok Events API, Google enhanced conversions
  • Continuous tracking health checks, with alerts when events break
  • Unified attribution in your own BigQuery
Explore Tracking & Analytics
OKMeta CAPI, event match quality8.1 / 10, deduplication 99.2%
OKGoogle Ads enhanced conversions31% more conversions recorded
ALERTPurchase event missing on /checkoutCaught 4 min after a site deploy; ticket opened11:02
FIXEDDuplicate purchase eventsRemoved; GA4 revenue now matches ShopifyTue

Three workstreams, one team

Each workstream has a specialist who owns it end to end, backed by custom automation. All three share your goals, your conversion data and everything we learn about your customers.

Measurement comes first, because every decision downstream depends on it.

The foundation

Measurement

We rebuild your tracking server-side so ad platforms see every conversion. Automated monitoring then watches the data around the clock and alerts our team the moment an event breaks.

  • Server-side GTM
  • Conversion APIs
  • Health monitoring
  • BigQuery attribution
Growth

Paid media

Our specialists run Google, Meta, TikTok, LinkedIn and Microsoft Ads against one goal, with automated rules moving budget across channels as performance changes.

  • Automated bid rules
  • Cross-channel budgets
  • Audience targeting
  • Waste detection
Compounding

SEO / GEO / AEO & articles

Grows organic traffic in Google and in AI answers. Each week our team publishes new articles and refreshes existing pages, so you rely less on paid traffic over time.

  • Keyword strategy
  • Blog articles
  • Technical fixes
  • AI-search visibility

How we compare to a traditional agency

A traditional agency sells hours, so the work stops when the team logs off. We build custom automation that keeps working around the clock, with our team overseeing it.

AreaTraditional agencyconversiontrip
OptimisationWeekly, when someone has timeAutomated around the clock, overseen by our team
You pay forHours, retainers and headcountCustom automation for your business, and the team that runs it
ReportingMonthly decks, weeks after the factWeekly written reports and a strategist you can message
Data qualityWhatever the browser pixel catchesServer-side, first-party, verified
Scaling upHire more peopleExtend the automation to new channels
OwnershipOften their accounts and toolsYour accounts and your data, always

Book a free marketing audit

Pick a time for a 30-minute call. We review your ad accounts, tracking and website, then send a report covering wasted spend, broken tracking and the fastest wins.

  1. Choose a slotShown in your own time zone. A Google Meet link comes with the invite.
  2. Grant read-only accessAds, analytics and Search Console. Nothing is changed during the audit.
  3. Receive your report in 48 hoursWasted spend, tracking gaps, and a prioritised plan for what to automate first.
Step 1 of 4Select service

What would you like to discuss?

This is a free 30-minute call. You will not be charged anything today. Choose the service you are interested in so we can prepare.

Questions, answered

Anything else? Book the free audit call and ask us directly.

What exactly is conversiontrip?

A marketing agency. We get to know your business, then build custom automation for your paid ads, SEO / GEO / AEO, blog articles and tracking. Our team designs it, oversees it and is accountable for the results.

Will anything change in my accounts without my approval?

Only routine work inside the rules we agree with you: bid adjustments, negative keywords, pausing clear losers. Our team monitors those changes. Bigger moves wait for your approval: new campaigns, budget increases, and articles before they're published.

Which platforms do you support?

Google Ads, Meta (Facebook and Instagram), TikTok, LinkedIn and Microsoft Ads for paid media. GA4, Search Console and BigQuery for measurement. Shopify, WordPress and HubSpot for site and CRM data.

Do I keep ownership of my accounts and data?

Always. Everything runs in your own ad accounts, analytics and data warehouse. If you leave, the tracking, data and campaigns stay with you.

How fast will I see results?

Tracking fixes and wasted-spend cuts usually show within the first two weeks. Paid media performance compounds over the first one to two months as we learn what works for your business. SEO / GEO / AEO typically takes two to four months to move rankings meaningfully.

How is this different from AI marketing tools?

Tools give you software and leave the work to you. We're an agency: we build automation around your business, then run and oversee it. And we fix measurement first, so every decision, ours and the ad platforms', is made on complete data.

Let's automate your marketing

We learn your business, build the automation it needs and keep a close eye on it, on data you can trust.

  • Discovery
  • Audit
  • Collaboration
  • Conversion

Your free audit covers

The call
30 minutes, on video
Access
Read-only, nothing is changed
Review
Ad accounts, tracking and site
Your report
Within 48 hours

Wasted spend, tracking gaps and a prioritised plan for what to automate first.

Book a free audit